Frito Lay Crunch Time Sweepstakes – Win $100,000 Cash Prize


Frito Lay Crunch Time Sweepstakes 2021

Participate in the Frito Lay Crunch Time Sweepstakes 2021 at and stand a chance to win a $100,000 cash prize in the form of a check. All you have to do is watch NFL Playoff games for a chance to win, and Don’t Forget the Chips!

How To Enter The Frito Lay Countdown to Crunchtime Sweepstakes?

  • Follow at least one (1) of Frito-Lay’s social media channels: Facebook, Twitter and/or Instagram.
  • During each game Frito- Lay will announce the time to enter.
  • After announcement of the time when the Countdown begins during each Game, you will have only 60 minutes to scan your QR code or visit this website: to register and then fill out the entry form, which includes your full name, address, ZIP code, telephone number, email address and enter your bag codes.
  • Participants must have a Facebook, Twitter or Instagram account in order to participate, enter or win a prize in this sweepstakes.

How To Obtain The Code?

  • Make A Purchase: During the sweepstakes period purchase any qualifying, specially-marked FRITO-LAY product, while supplies last.Locate the bell-marker code below the “guaranteed fresh” statement on the front of the bag and the ten (10) digit UPC Code on the back of the same bag below the barcode.
  • Request A Free Code: Send a 3″ x 5″ card or piece of paper with your full name, address, city, state, zip code, date of birth, and email address to be received by February 1, 2021to: Frito-Lay Countdown to Crunchtime Sweepstakes Bag Code Request, 5944 Luther Lane, Suite 500, Dallas, TX 75225.

Frito Lay Crunch time Sweepstakes

Sweepstakes Eligibility: This Sweepstakes is open to only legal residents of the fifty (50) United States, District of Columbia and who are eighteen (18) years of age or older at the time of the entry.

Sweepstakes Period: The Frito Lay Crunch Time Sweepstakes 2021 begins at 12:00:00 a.m. Central Time (“CT”) on January 09, 2021 and ends at 11:59:59 p.m. CT on February 07, 2021.

Click Here To Enter

Official Rules

Prizes: 04 Lucky Winners

Each lucky winner will receive one hundred thousand dollars cash prize ($100,000) in the form of a check, payable to winner. Approximate Retail Value (“ARV”)per Prize: $100,000.00.Total ARV of all Prizes: $400,000.


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